Social media platforms have been changing the image size and formats regularly. In order to keep you all updated, we have presented you the image size guidelines. Our image size guide will give you detailed info on the best image sizes for every social network. Check out social media image size guide for popular social networking sites.
Facebook Image Sizes:
With over 1.18 billion monthly active users, Facebook is the world’s largest social network. When choosing the images, make sure that you are selecting dimensions based on where you want the viewers to see the photos.
- Profile Picture:
- The image should be at least 180 x 180 pixels.
- Photo will appear on 160 x 160 pixels on the desktops, 140 x 140 on smart phones and 50 x 50 on feature phones.
- Photo thumbnail will appear all over Facebook at 32 x 32 pixels.
- Business Page Profile Picture
- The image must be at least 180 x 180 pixels.
- The image will appear on the page as 170 x 170 pixels on desktop, 128 x 128 on smart phone and 36 x 36 on feature phones.
- Photo thumbmail will appear all over Facebook at 32 x 32 pixels.
- Business page images are usually cropped to fit a square.
- Cover Photo for Individual & Brand:
- Cover photo should be at least 399 x 150 pixels.
- It will appear on the page at 820 x 312 pixels.
- Displays at 640 x 350 pixels on smartphones and 820 x 312 pixels on desktop
- Images with a text or logo can be best when uploaded as a PNG file.
- Shared Image:
- The recommended upload size of shared image can be of 1,200 x 630 pixels.
- The image will appear in feed at the maximum width of 470 pixels
- The image will appear on page at a maximum width of 504 pixels
- Shared Link:
- The recommended upload size of shared link image is 1200 x 627 pixels.
- The minimum size of square photo in feed and page is 154 x 154 pixels and 116 x 116 pixels respectively.
- The minimum size of rectangular photo on page and feed is 484 x 252 pixels and 470 x 246 pixels respectively.
Twitter Image Sizes:
With 313 million monthly active users, Twitter is one of the most popular social media networks that can be used by your existing and prospective customers to discuss your brand. Let us see the image size dimensions for Twitter.
- Profile Photo:
- Recommended square image size is 400 x 400 pixels.
- The displayed image will be 200 x 200 pixels.
- Maximum file size is not more than 2 MB.
- Recommended image types include PNG, GIF and JPG.
- Cover Photo:
- Recommended image size for cover photo or header photo is 1500 x 500 pixels.
- Maximum file size should not exceed 5 MB
- Supported image types – JPG, GIF and PNG.
- In Stream Photo:
- Minimum size of in-stream photo when appear expanded is 440 x 220 pixels.
- Maximum size of in-stream photo when appear expanded is 1024 x 512 pixels.
- Timeline picture size will appear at 506 x 253 pixels on desktop.
- For photos, the maximum file size is 5 MB.
- For animated GIFs, the maximum file size is 5 MB on mobile and 15 MB on web.
Google + Image Sizes:
Google + is an important social networking site for businesses. When someone searches for your brand, Google displays your Google+ account information along with your business pictures. Have a look at G+ image guidelines. Verveinnovation Google+
- Profile picture:
- Profile image size should be at least 250 x 250 pixels.
- Maximum dimension is around 5200 x 5300 pixels.
- Maximum file size is 100 MB.
- Supported image types include GIF, PNG and JPG.
- Cover Image:
- Recommended cover image for G+ is 1080 x 608 pixels
- It must be minimum 480 x 270 pixels & maximum 2120 x 1192 pixels.
- Shared Image, link & video:
- The image will appear in home stream and on page at a width of 426 pixels.
- Minimum width of the image must be 497 pixels.
- Maximum upload can be 2048 x 2048 pixels.
- Width of shared image can be 506 pixels
- Shared video can be greater than 506 x 284 pixels.
- Shared link image thumbnail can be 150 x 150 pixels
Instagram Image Sizes:
With more than 600 million active users, Instagram has been most popular photo-sharing social networks. Its enormous features let you showcase your visual creativity. Look at Instagram image size guide below.
- Size of Profile picture and photo thumbnail:
- The size of your profile picture should be at 110 x 110 pixels.
- The thumbnail will appear on the page at 161 x 161 pixels.
- For square photos, make sure you maintain the ratio of 1:1
- The size of the shared image is 1080 x 1080 pixels
- The width of the shared videos is 1080 pixels
- Photo size:
- Recommended size of instagram images is 1080 x 1080 pixels.
- The photos can be scaled down to 612 x 612 pixels.
- Image will appear in feed at 510 x 510 pixels.
- Maintain the aspect ratio of 1.91:1 and 4:5 for square or rectangle photos
- Smaller featured header images appear in 204 x 204 pixels, whereas larger featured header images appear as 409 x 409 pixels.
Pinterest Image Size:
With more than 90% of external links, Pinterest is an amazing tool to drive referral traffic to your website. Optimise your pinterest page with proper images to be competitive. Find the image guidelines for Pinterest below.
- Profile picture size:
- The profile picture appears at 165 x 165 pixels on the homepage and at 32 x 32 pixels all over pinterest.
- Maximum file size is 10 MB
- Supported image types include PNG and JPG for profile pictures
- Pin Sizes:
- Pins on the main page and board will be displayed at 236 pixels
- Minimum width of expanded pins is 600 pixels.
- Recommended image aspect ratio is 2:3 to 1:3.5
- Board display:
- For large thumbnails, the image should be of 222 x 150 pixels.
- For smaller thumbnails, the image should be of 55 x 55 pixels.
Linkedin Image Sizes:
LinkedIn is world’s largest professional network with over 467 million registered users and is a great place for sourcing employees and to get connected with industry leaders. Here are some suggestions for LinkedIn image sizes.
- Personal profile image:
- Minimum profile image size is 200 x 200 pixels
- Recommended between 400 x 400 and 20000 x 20000 pixels.
- Maximum file size is 10 MB
- Supported image types include GIF, PNG or JPG
- Background Image:
- Recommended background image size is 1584 x 396 pixels
- Maximum file size is 4 MB
- Recommended image types include JPG, PNG, GIF
- Business Profile Image Sizes:
- Minimum image size recommended is of 300 x 300 pixels.
- For square layout, maximum file size can be 4 MB
- Supported image size include PNG, JPG or GIF
- Square logo size can be 60 x 60 pixels, with maximum file size up to 2 MB
- Business Cover Image:
- Recommended cover image size for business is 1536 x 768 pixels.
- Minimum image size is 1192 x 220 pixels.
- The image appears as 1400 x 425 pixels.
- Maximum file size is 4 MB
- Recommended image types: JPG, GIF & PNG
- Business Banner Image Size:
- Minimum banner image size is 646 x 220 pixels
- Maximum file size is 2 MB
- Landscape layout recommended
- Supported image types PNG, JPG and GIF
YouTube Image Sizes:
YouTube has more than 1 billion active users and is a great opportunity for businesses to reach their fan base. Have a look at the guidelines on YouTube image sizes.
- Profile image size:
- Recommended profile image size 800 x 800 pixels
- Image appears as 98 x 98 pixels
- Support image types: JPG, GIF, PNG and BMP
- Cover Photo Sizes:
- Recommended cover photo size is 2560 x 1440 pixels.
- Maximum file size is 4 MB
- Supported image types JPG, BMP, PNG and GIF
- Display Sizes:
- Tablet display size is 1855 x 423 pixels
- Mobile display size is 1546 x 423 pixels
- TV display size is 2560 x 1440 pixels
- Desktop display size is 2560 x 423 pixels
- The dimension of your video must be at least 1280 x 720 pixels.
Tumblr Image Sizes:
Tumblr is a customisable social site with over 372 million blogs and 144.7 billion posts. If you own a business, make sure your visual fits the right dimensions with the following guidelines.
- Profile Picture & Post Image Sizes:
- Minimum size of the profile image is 128 x 128 pixels
- Supported image types include JPG, GIF, PNG and BMP
- Maximum dash image size is 1280 X 1920 pixels
- Size of post image shown in feeds is 500 x 750 pixels.
- Image size cannot exceed 10 MB
- Animated GIFs must be maximum of 540 pixels and under 2 MB.
Snapchat Image Sizes:
Snapchat is one of the most popular social networking apps that let you chat with videos and photos. Here are the specifications for Snapchat images, ads & geo filter.
- Maximum asset dimension is 1080 x 1920 pixels.
- Maximum file size is 32 MB
- Supported file type include.mp4 or .mov files
- Maximum ad length is 10 seconds.
Now, you might have got an idea on the image sizes for various social media networking sites.
At Verve Innovation, we have a dedicated social media marketing team that can help businesses establishing their strong presence in all popular social networks. Would you like to discuss with our social media marketing experts? Call 03 9044 7001 to schedule an appointment today!