The internet has grown into an enormous phenomenon filled with billions of websites. Competing in such a field is daunting, especially for small business owners attempting to promote their local businesses. There is, however, different ways through which such companies can stand out and connect to their consumers through local SEO. Local SEO assists service-based..
Social media is one of the most cost-efficient digital marketing techniques that help in increasing your brand’s visibility. Implementing a social media strategy will greatly enhance your brand recognition and build your reputation. The efforts you invest in social media marketing and management will aid you in generating a wide audience for your business and..
Google’s Maile Ohye shares her advice for hiring an SEO (Search Engine Optimizer) to improve the searcher experience on your website.
It may seem like an impossible uphill battle to compete with big sites in the SERPs, but there are benefits to running a smaller site that can make a tremendous difference to your SEO. In today’s MOZ Whiteboard Friday, Rand explains how small businesses and websites can target opportunities the big sites can’t, in spite..